In September 2008, a London, UK, group of Twitterers came up with the idea to set up an event for the local Twitter community where they had the chance to socialize offline, meet some faces behind Twitter’s avatars, have a good time together with the local community, enjoy some nice entertainment, have some drinks in combination with a food drive, and try to do some fundraising for a local charity that supports the homeless.
The entire event was set up in less than two weeks. The local Twittersphere used all of their talent and a bit of financial support to make this London event happen.
Then from all across the world, similar events started to get organized. Local Twittersphere communities started to come together and also took action to support a good cause. So Twestival came from the idea that cities could work together on a global scale but organize an event on a local level. If this could take place, a spectacular impact could be generated.